Alex Thorne was a ruthless 28-year-old business prodigy in his original world, until a freak accident ended it all.
Instead of oblivion, he wakes up in the body of a broke 22-year-old indie game developer in an alternate Earth. Same sharp mind, same cutthroat instincts, brand-new playground.
And one impossible cheat code: the System Shop.

Anything from his previous Earth, blueprints, tech, skills, luxury goods, even aphrodisiacs and loyalty serums—can be bought with real-world money he earns. No limits. No cooldowns. Just cold, hard capitalism on steroids.

Starting with nothing but a failing dating app and $9,000 in the bank, Alex pivots hard. He builds AetherForge Studios, drops a narrative romance RPG called Siren’s Call that weaponizes psychological addiction loops, gacha dopamine hits, and dangerously seductive heroines voiced by the one woman who raised him, his breathtakingly voluptuous aunt Sophia.

The game explodes. and the revenue floods in. The System Shop unlocks god-tier upgrades. Alex scales from indie dev to global tycoon—buying out competitors, seducing investors, turning boardrooms into harems.

But money is only half the game.
He wants power, loyalty and obsession.

And he wants it from every woman who crosses his path: yandere artists, possessive MILFs, virgin interns, forbidden family ties, student-teacher taboos, Netori conquests, master-servant contracts.
With infinite money and zero morals, Alex doesn’t just build an empire—he builds a dynasty of devoted women who’ll burn the world down for him.

One app, One shop and One ruthless mind.
From beta tester tears to billionaire harems…
Welcome to the System Shop Empire.